Sculptor and hypnotherapist Samara Sallam employs language not only as a tool of communication, but as a force that moves and alters our worlds and bodies. Creating carefully crafted physical objects, her work commands transcendence and contemplation — seeking meaning in a world of violence by outlining liminal spaces between the magical and the real.
Here, Samara Sallam expands on her thought process and artistic practice. Focusing on the development of fiction to material realities and expressions, she lingers on hypnosis as a tool of liberating the imagination.
“I am very interested in imagining the future collective psychological landscape, examining the conditions and methods that can strengthen the resilience of our psyche amid rapid geopolitical shifts and climate-related pressures, especially in our SWANA region. My long-term project draws on hypnotherapy, Jungian psychoanalysis, and Sufi philosophy, unfolding through both sculptural and fictional text forms. In my current project, I am using the novella as a starting point, from which I will develop a practice of world-building in sculptural form. I want to employ new approaches to art exhibitions where imagination is activated by the novel.”
– Samara Sallam
Q: Your project sounds wonderful and eye-opening. I really appreciate your usage of a meta approach to writing the novella and tackling its main themes. Can you expand more on how you're planning on using hypnotherapy to reach the textual/fictional terrains that you will be working with? Are there any inspiring texts and images that you rely on towards the completion of this project? Tell us more about your agile transgression of mediums, from the physical (sculpture) to the metaphysical/fictional (folktales/novellas). How do you decide on a medium? And how does this traveling between mediums inform your practice and enrich the liberatory spaces that are possible because of this transgression? Do you feel like this opens the capacity to imagine beyond the (often oppressing) reality?
Samara: I’m excited for this conversation and to share my practice with you. I’m also hoping it will challenge my language, especially the art scene language that has started to feel a bit limited for what I’m trying to create and bring into reality.
My work with hypnotherapy and hypnotic performance has, from the beginning, illuminated parallels with the structural techniques found in folk stories. My research has always been embodied, and I found relevant literature among those who wrote about myths and folk narratives in connection with spiritual transformation, like Joseph Campbell, Carl Jung and his student Marie-Louise von Franz. Their work often connects myth with deep mystical knowledge. In my research, I found that hypnosis techniques used to alter states of consciousness are also within myths and folk stories. I realized that the visual language of folk narratives is the language of the subconscious, related to the language of dreams, yet quite different. It’s an entirely other form of communication, one that can only be fully decoded when in a trance. It speaks to a level of communication that the art world is constantly trying to reach. What we call “great art,” in my opinion, is simply art that succeeds in communicating at that level, art that speaks directly to the collective subconscious.
When I use hypnosis to enter the subconscious without the judgment of the conscious mind, everything related to ordinary reality disappears, including the sense of space and time. This is why skilled meditators can spend hours in meditation with no awareness of how much time has passed. The same applies to language: the dialogue between the self and the “other-self” in the subconscious realm is not linguistic; it is symbolic, visual, energetic, emotional, or even purely thought-based language. Understanding this new language and its codes opens up an entire universe, like learning a completely new system of communication.
Because of all this, the medium through which I express ideas is not fixed. It shifts depending on what best fits the concept or the internal logic of the work. It could be a physical material, or text, or performance, or film, anything, as long as I’m using the appropriate elements to construct the body of the sculpture, the text, or the experience. I definitely enjoy certain qualities of particular media more than others, but that’s a different conversation.
In my last show, a speaking puddle of blood*1, I started with my research on folk stories, I then looked at my own mystical journey towards meaning, and based on my own psychic experiences, I made the sculptures. When I finished installing the sculptures in the space, I wrote a fictional story based on the sculptures themselves. It was a long, interesting exercise where I shifted from microcosm to macrocosm, and then to microcosm again. I don't know if I shared the story with you before. I'm sending it here. I guess if you see the works and sit with them in the room, then read the story, some symbolic language unfolds, like a world built tight.



